Why Funnel?
Our clients and the renters they serve demanded a better solution.
We built the only Renter Management Software solution and have the only track record of centralizing operations for leading property management companies. It creates a unique win-win-win with happier team members, providing excellent branded renter experiences, to create better margins for operators.
What is Renter Management Software (RMS)?
We created a new category of renttech, Renter Management Software.
It’s architected around the renter, not the property (like most status-quo software providers).
This allows us to solve multifamily’s toughest challenges.
Renter-centric architecture unlocks operational flexibility
Property-Centric
The traditional way
Each agent on the property takes on many different roles and responsibilities simultaneously, from sales to back-office management, resulting in inefficient, low-quality work and a poor renter experience.
Renter-Centric
The Funnel way
Each agent can focus exclusively on their most critical tasks, allowing AI and other specialists to handle the rest. This unlocks centralization, role specialization, and cross-selling while enabling a seamless renter experience.
Why Funnel?
It’s simple, we are the only provider to successfully centralize workstreams across multi-property and portfolio-wide workflows. Our unique architecture allows for innovation at the operating level which gives businesses the flexibility they deserve, gives renters a top tier experience, and allows teams to play to their strengths.
What is the impact?
$4-5M
realized operational savings —Camden Property Trust
35%
task time saved — Essex Property Trust
100%
secret shop score — RKW Residential
Win-win-win
Teams
RMS unlocks flexible operations companies to create specialized teams that attract top talent and allow them to play to their strengths — creating an engaged employee experience.
Renters
Finding a new apartment is streamlined and enjoyable as they interact with teams of experts at every step of the leasing process creating an exceptional renter experience.
Operators
We’ve documented higher lead to lease conversion, millions in cost savings, and increased sentiment scores from renters. Creating the rarest effect of a win for teams, for renters, and for operators.
“We are on a mission to reimagine the traditional leasing model. Before Funnel we were hamstrung by the limitations of both full-stack and point solution CRM providers to do so. With Funnel’s single-guest card architecture there are no workarounds, duplicate guest cards that silo data, or frustrating manual processes in multiple tabs for our team.”
Noah Echols
SVP, Marketing and Customer Experience
Create tomorrow’s operating model today.
Learn about how Funnel’s Renter Management Software can revolutionize your operations (and seamlessly integrates with your favorite PMS).