Pricing & bundles
You’re probably used to other proptech companies that don’t share their pricing. At Funnel, we’re different. We believe in transparent pricing.
Full Funnel
CRM
Marketing Automation
AI Chatbot
Virtual Assistant (SMS/email)
Virtual Assistant Suggestions
AI Call Summaries
Online Leasing
ResApp
$5.95* – $7.45
per unit/month
CRM
Marketing Automation
AI Chatbot
Virtual Assistant (SMS/email)
Virtual Assistant Suggestions
AI Call Summaries
Online Leasing
ResApp
$3.45
per unit/month
Funnel Essentials
CRM
Marketing Automation
AI Chatbot
Virtual Assistant (SMS/email)
Virtual Assistant Suggestions
AI Call Summaries
Online Leasing
ResApp
$1.80
per unit/month
Note: Syndication is included in CRM pricing
All pricing above excludes set up and transactional fees.
* This the base platform price. Additional options include + $1.50 for fraud prevention and + $15 per application for screening
Ready to get started and see Funnel in action? Schedule a demo now.
Compare Features
Use the table below to compare the features of each bundle to find the right solution scope and value Funnel can drive for your business.
Scroll across the table below to compare features!
| Full Funnel | Intelligence | Essentials | |
| Award-winning, renter-centric CRM |  |  |  |
| Prospect + resident communications |  |  |  |
| Powerful Automation at each stage of the renter's journey |  |  |  |
| Omni-channel messaging (email, text, chat, phone) |  |  |  |
| Tour scheduling (self-scheduled, self guided, video tours, agent guided) |  |  |  |
| Mass messaging with audience segmentation |  |  |  |
| Deep integrations with industry-leading PMSs |  |  |  |
| Seamless cross-selling and referrals from one customer record (no workarounds) |  |  |  |
| Bi-directional Outlook + Google email syncs for enhanced transparency |  |  |  |
| Bi-directional Outlook + Google calendar sync for real-time accurate availability |  |  |  |
| Inbound and outbound call recording |  |  |  |
| Actionable reporting suite from property to portfolio |  |  |  |
| Multi-touch marketing attribution |  |  |  |
| AI chatbot |  |  |  |
| Best-in-class syndication platform |  |  |  |
| Best-in-class AI fully integrated with CRM |  |  |  |
| Generative-powered AI Virtual Assistant - SMS |  |  |  |
| Generative-powered AI Virtual Assistant - Email |  |  |  |
| Virtual Assistant suggestions |  |  |  |
| AI call summaries |  |  |  |
| AI tour scheduling |  |  |  |
| Automated AI cross-selling based on availability |  |  |  |
| Automated AI cross-selling based on renter preference |  |  |  |
| Mobile-first, renter-friendly online leasing |  |  |  |
| Application and renewal workflows |  |  |  |
| Centralized applications + renewals |  |  |  |
| Powerful built-in fraud prevention screening tools |  |  |  |
| Fintech-integrated, automated income verification |  |  |  |
| Mid-lease changes + transfers |  |  |  |
| Blue Moon integration |  |  |  |
| Modern, seamless resident app. Pay rent, set up utilities, configure auto-pay, submit maintenance requests |  |  |  |
| Management-company-branded, resident-facing app |  |  |  |
Want to dive into the platform on your own time? Check out our product tours.
Is it worth it? See for yourself.
Who is Funnel For?
Smart multifamily marketing and operations leaders (like you) use Funnel to centralize operations and automate manual workflows to create a flawless renter experience.
Funnel Essentials
This package is for those that are looking for more than incremental changes. Funnel’s renter-centric CRM is and the unique architecture and data hygiene it provides serves as the essential first step to transforming your business.
Funnel Intelligence
The Funnel Intelligence bundle is our most popular plan for multifamily marketing and operations leaders. The latest in generative AI insulates your business from staffing concerns and softening demand by giving them a Virtual Assistant, that allows you to provide an exceptional renter experience at scale (even after business hours).
Full Funnel
One platform to rule them. By adding in Funnel’s Online Leasing and ResApp, this package is for those that want to prevent fraud, centralize operations and replace your renter facing stack with one solution.
Ready to get started and see Funnel in action? Schedule a demo now.
How much can AI save your business?
Adjust the sliders to see your savings.
Improve your agent-to-unit ratio
Use the calculator below to see how Funnel can increase your operating margins.
Take care of your team and renter needs from inquiry through renewal.
Learn how Funnel transformed the renter experience for leading multifamily management companies.
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